This week has seen the launch of a new Connectpoint produced website - www.poppickers.com

A joint effort between the PR and Interactive teams, the new Payne’s Poppets campaign site has been created to support promotional activity over the summer months of 2007.

Paynes Poppets (”the deliciously noisy chocs”) are searching for a national Karaoke star. A series of roadshows are being held all over the country, with the best six singers from each of the ten heats being featured on the website.

Visitors to the site can then view streamed video clips of each contestant and rate their performance accordingly. Each Heat winner will be entered into the national final, giving them the chance to win a cool £1000!

And even those voting can get in on the action, by getting the chance to win a year’s supply of Poppets!

Budding Beyonces and Will youngs who couldn’t attend the roadshows are also given the opportunity of entering the competition via Poppets’ new YouTube group. They can upload their Karaoke clips onto the site, where people can comment and discuss the performances.

So make sure you give the site a weekly visit over the coming months to see how talented or otherwise the Poppets Karaoke stars are(n’t).